PATA International Youth Forum 2014 (PIYF 2014)

Posted: Fri 10 Oct, 2014 11:32 AM

PATA International Youth Forum 2014 (PIYF 2014)

With the successful forum last year, PIYF 2014 are back this year with the theme of “Managing Crisis and Developing Opportunities: The Challenge for Tourism in Asia” by PATA Malaysia Taylor’s Student Chapter. 2014 has proved to be a rather challenging year for the tourism industry, with crisis after crisis hitting the Asia Pacific region, affecting businesses and tourist flows. Zoning in on this issue, PIYF 2014 will focus on crisis management and how opportunities can be developed out of crisis. PIYF 2014 will include interactive sessions with the speakers, creative (or hands on?) workshops, and intimate sharing session with a surprise twist to keep our participants on their toes. This twist has been added with simulations for delegates to tingle their critical thinking abilities and to put their problem solving skills to test. PIYF2014 is the platform to gather youths from the Tourism, Hospitality and Culinary industries across the world to discuss current as well as future issues and trends. This forum runs in tandem with PATA Next Gen’s mission to reduce the gap between the students and the industry as the association acts as a catalyst responsible for the development of the Pacific Asia Tourism Industry.


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