PATA Adventure Travel and Responsible Tourism Conference and Mart 2011 (AT&RTCM2011)

February 7 - 11, 2011

The Fulbari Resort & Spa

Pokhara, Nepal


PATA Adventure Travel and Responsible Tourism Conference and Mart 2011 (AT&RTCM2011) is a four-day event that brings together people involved in adventure travel and responsible tourism to discuss creating new opportunities for promoting environmental protection and social sustainability within the industry.

The events will be held in Pokhara which is definitely one of the most beautiful places in Nepal. Located in the western region, in the lap of the magnificent 6993 m high Mt. Machapuchare (Fishtail) and with Lake Phewa serenely shining right in the middle of the city, Pokhara attracts thousands of tourists every year. The seven big and small lakes in the vicinity also give the name Lake City to Pokhara and serves to make it one of the most idyllic tourist destinations in Nepal. As the launching point for the world famous Annapurna Circuit trek and numerous white water rafting expeditions Pokhara is a magnet for the adventurous.

For daily updates on the PATA AT&RTCM 2011, visit eNews and PATA AT&RTCM 2011 image library.


Tuesday, February 08

Delegate Breakfast: Case Study 1

Venue: Hanging Garden Restaurant

- Mrs Duangkamol Chansuriyawong - President, The Thai Ecotourism and Adventure Travel Association (TEATA), Thailand

AT&RTCM 2011 Opening Session

Venue: Conference Hall

- PATA 60th Anniversary

Panel Debate: Social Give Back: Doing Well by Doing Good

- Mr Hiran Cooray – PATA Chairman, Sri Lanka

- Mr Brian T Mullis – Founder and CEO, Sustainable Travel International, USA

- Ms Arlene Samen – CNN Hero, USA

Interactive Plenary Session: Greening of Travel and Tourism


- Mr Brian T Mullis – Founder and CEO, Sustainable Travel International, USA

- Mr Jitendra Rana – Adviser, Nepal Environment and Tourism Initiative Foundation (NETIF), Nepal



Wednesday, February 09

Delegate Breakfast: CSR Case Studies 3 & 4

Venue: Hanging Garden Restaurant

- Mr Ian Hall –Founder and Director, Arkitrek, UK

- Mr Ben Keene – Founder, Tribewanted, UK

Interactive Breakout Sessions: Experiential Tourism

Breakout 1: Baby Boomers

Venue: Hanging Garden Restaurant

- Mr Gregory Duffell, CEO, Pacific Asia Travel Association, Thailand

- Dr Zhang Guangrui – Director and Professor, Tourism Research Centre, Chinese Academy of Social Sciences, China

- Mr Mandip Singh Soin – Founder and Managing Director, Ibex Expeditions, India

Breakout 2: Indigenous Tourism

Venue: Conference Hall

- Mr John King - Managing Director, Global Tourism & Leisure, Australia

- Dr. Siddharta Bajracharya, Executive Officer, National Trust for Nature Conservation, Nepal

- Mr Steve Harbert - Director and General Manager, Mountain Kingdoms, UK

Breakout 3: Youth Travel

Venue: Masala Bazaar Room

- Mr Ajeet Bajaj – Managing Director, Snow Leopard Adventures, India

- Ms Sweta Gurung – Course Instructor, Where There Be Dragons, Nepal

- Mr David Jones - Former Director General, WYSE Travel Confederation, Netherlands

Closing Session: Tourism, Recreation and Sustainability: Linking Culture and the Environment

Venue: Conference Hall

- Mr. Chirag Tolia – Project Supervisor, Kopan Monastery Village, Nepal

- Ms Mina T Gabor – Chairwoman and President, International School of Sustainable Tourism, Philippines

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